BRANDING
A brand or corporate identity is the cornerstone of virtually every business, or at least it should be. It should express the companies' values and what it stands for. Or to put in simple terms, "the life of your business." Whether you like it or not, this is fact . . . a bad brand image means bad business. Large corporations spend millions of dollars on their brand image purely because it is so important. But don't be alarmed! As a boutiqe firm, we're competitively priced so your brand is an affordable investment that will earn you much more than its actual cost.
It's all about working out exactly what you want to say, then saying it in the right way to the right people. An observation that's simple, but not easy to carry out. With more and more brands using an increasingly wide range of media to grab your customers' attention, standing out from the crowd today is a tricky business.
This is where our philosophy on client relationships is crucial. Because we have a deep understanding of your products, customers and markets, we know almost instinctively what is appropriate for your brand. This understanding is behind our whole approach to design. It transforms our thinking and enables us to create effective communications for your brand.
BRAND EXPERIENCE • RELATIONSHIPS • KNOWLEDGE
We can help increase brand awareness by providing measurable and tangible returns on your advertising investment. A creative, well planned and executed branding campaign always brings good results.
Our team of talented and experienced branding professionals will create a plan that's tailored to meet your long-term business objectives. We work closely with our clients and advise on the best possible ways of achieving your business goals through various branding tools.
DIGITAL
• Web Application Design & Development
• Content Development and Management
• HTML and Flash Coding
• User Experience Strategy & Execution
• Social Media | Localization
ADVERTISING
• Brand Identity (Naming & Logo Development)
• Graphic Design & Collateral Development
• Advertising (Print, Outdoor, Broadcast & Online)
• Media Planning & Buying (Traditional & Digital)
• Strategic Planning & Research (Qualitative & Quantitative Methodologies)
MEDIA MANAGEMENT
Strategic Media Planning | Negotiation and Placement | Broadcast | Digital (Display, Native, Mobile and SEM)
Programmatic Digital Buying | Post Campaign Reporting | Post Buy Analysis for All Broadcast Buys
Completion Reports for Outdoor | Campaign Reports for All Digital Campaigns
InSight Worldwide ~ Registered Licensed Agent
Broadcast Affiliate, Rights Managed Film, Music, Images
Art Directors Guild, CA
VistaCreate-Deposit Photos, NY
Getty Images, WA NYSE-GETTY
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VOICE-OVER RECORDING / PRODUCTION & MUSIC LICENSING
We use the industry-standard Pro tools HDX platform for recording and production, thus ensuring the best-broadcast quality possible within the audio, visual and post-production industry.
Our in house voice-over talent is commercially vetted for radio/TV commercial, web audio and long-form narration.
Broadcast quality music licensing doesn't have to be expensive. Nor does it have to be complicated which legally gets in the way of the creative process. We work with some of the finest music publishing companies to procure fully mastered commercial music licensing for our clients.